AWS Partner Central now supports association of an AWS Marketplace private offer to a launched opportunity

Today, AWS Partner Central has enhanced the APN Customer Engagements (ACE) Pipeline Manager by allowing AWS partners to link an AWS Marketplace private offer to a launched opportunity.

This feature gives AWS partners improved visibility into their AWS Marketplace transactions. By linking AWS Marketplace private offers to opportunities, partners can track deals from their co-selling pipeline all the way to customer offers. Additionally, partners can view their agreement information, such as agreement ID and creation date, in ACE Pipeline Manager, connected to the original customer opportunity.

Starting today, this feature is available globally for all AWS Partners who have linked their AWS Partner Central and AWS Marketplace accounts. To get started, log in to AWS Partner Central and review the ACE user guide.