AWS End User Messaging launches message feedback tracking

Today, AWS End User Messaging now allows you to track feedback for messages sent through the SMS, and MMS channel. AWS End User Messaging provides developers with a scalable and cost-effective messaging infrastructure without compromising the safety, security, or results of their communications.

For each SMS and MMS you send, you can now track message feedback rates like one-time passcode conversions, promotional offer link clicks, or online shopping cart additions. Message feedback rates allow you to track leading indicators for message performance that is specific to your use-case.

To learn more, visit the AWS End User Messaging SMS User Guide.